Opportunity Cost

What is opportunity cost, simple?

“Opportunity cost is the value of the next-best alternative when a decision is made; it's what is given up,” explains Andrea Caceres-Santamaria (Opportunities. Jan 29, 2020)

Let me be perfectly clear. You make a decision, even if you feel, think, decide, it is the BEST, there will be unexpected ramifications.

Bazinga. Surprise! Regret?

All decisions are born in chaos.

One-half (does not) equal one-half, why not?

If only…

There is always a next-best, which upon implementation, could have been, might have been, in reality is actually, the third-best option, or just another missed opportunity?